Art Investment

How Maecenas adds value not hype to the art market


Written by
Marc Garriga

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30 May 2018

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Recently, we discussed how best to announce the existence of Maecenas to the wider world, and introduce the potential this project holds for anyone passionate about fine art investment.

Learn more about Art as an alternative investment here.

“I would not give advice, as that would be seen as hyping or pumping the token, which is something we don’t want to do.”

Maecenas co-founder and CEO Marcelo García Casil

Marcelo is a financial technology innovation expert who has designed and built extremely intricate mission-critical systems for investment banks across the globe. In this instance, Marcelo was discussing marketing. He didn’t want to follow a dangerous trend in some crypto communities to put a heavy focus on pumping up the value of  Maecenas’ ART crypto token for a short term gain.

He decided to take a different approach and focus on the project's viability and the overwhelming possibilities on offer. The opportunity Maecenas has to provide decentralisation, security and a crypto-led approach to the art investment market is unlike anything that’s been tried before.

If that does indeed interest you, then you can follow Marcelo on Medium, where he’s updating the state of play surrounding Maecenas on a regular basis. Here, he delves deep into the company’s overall roadmap, technological developments and the complexities of building such an ambitious start-up.

Ultimately, Maecenas is about people and art—about investing in fine art without intermediaries; about investing in fine art in transparent and efficient ways; about democratising the fine art industry and opening it up to a wider audience of art lovers across the world.

FREE Art Investment Explainer Document >


A team obsessed with the art world

The strength behind Maecenas doesn’t just revolve around the incredible technology that powers the blockchain project. Equally important to the future success of the platform, our experts bring sheer passion, love, knowledge and commitment to the art world as a whole.

We have a strong technical team working behind the scenes at Maecenas, complemented by a range of partners and advisors with decades of combined experience between them in varying sectors within and around the world of fine art.

Our Chief Art Officer, Jérôme Croisier, has over 20 years’ art market experience as an independent advisor and art historian. Based in Switzerland, you may have seen Jérôme’s face over the years if you follow art closely, as his writings and research have been featured in numerous publications.

Founding Partner Miguel Neumann has the best of both worlds in his portfolio. With 15 years’ experience performing large-scale transactional platforms for tier-1 investment banks under his belt as a business manager. This is complemented by close to a decade’s involvement in the world of fine art, specifically in global sales and exhibitions.

We have plenty more esteemed advisors and experts across various fields within the worlds of fine art, technology and business, and you can view them in more detail on our ‘team’ page.


A project bringing art to the world

It would be easy to jump on the blockchain train like a lot of companies are currently doing, using beneficial, but often-confusing technicalities to promote a platform.

We’d rather work with people to help them access a market that may typically be beyond their reach. We think The Telegraph put it best when they described us as: "A new online marketplace [that] promises to give art lovers the chance to buy shares in famous paintings."

It’s as simple as that.

Download our investment guide to find out more about how Maecenas can benefit the art market.

FREE Art Investment Explainer Document >


Topics: Art Investment

Marc Garriga

Written by Marc Garriga

Marc has over 10 years of experience in Fortune 500 institutions as well as at start-ups across Spain and Singapore. Marc is a T-shaped marketer with extensive experience across sales, growth, product and project management with a strong focus on digital and tech products. Marc has been involved in blockchain projects since 2014.

Please read the following disclaimer >

This blog post is illustrative and for informative and general education and discussion purposes only. It is not, and should not be regarded as “investment advice” or as a “recommendation” regarding a course of action, including without limitation as those terms are used in any applicable law or regulation. This information is provided with the understanding that with respect to the material provided herein (i) MAECENAS is not acting in a fiduciary or advisory capacity under any contract with you, or any applicable law or regulation, (ii) that you will make your own independent decision with respect to any course of action in connection herewith, as to whether such course of action is appropriate or proper based on your own judgment and your specific circumstances and objectives, (iii) that you are capable of understanding and assessing the merits of a course of action and evaluating investment risks independently.. MAECENAS does not purport to and does not, in any fashion, provide tax, accounting, actuarial, recordkeeping, legal, broker/dealer or any related services. You should consult your advisors with respect to these areas and any material with regards to investment decisions. You may not rely on the material contained herein. MAECENAS shall not have any liability for any damages of any kind whatsoever relating to this material. No part of this document may be reproduced in any manner, in whole or in part, without the written permission of MAECENAS except for your internal and/or personal use. This material is being provided to you at no cost and any fees paid by you to MAECENAS are solely general educational purposes. All of the foregoing statements apply regardless of (i) whether you now currently or may in the future become a user of MAECENAS’s platform or products and (ii) the terms contained in any applicable contract between you and MAECENAS.

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