Art on blockchain: What are the benefits for crypto investors?


Written by
Marcelo García Casil

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7 August 2018

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Does the art market need ‘cleaning up’? That’s open to interpretation. At Maecenas, we believe the use of blockchain technology will certainly disrupt it, and we believe that art on blockchain will benefit art investors and crypto investors alike.

We mention that because an article published by the Financial Times at the end of May asked whether the blockchain can ‘clean up’ the art industry.

It talks about The Art Market 2.0 report, created by the University of Oxford, The Alan Turing Institute and the artists’ rights organisation DACS, and the cross-party support it received at government level.

The report states that “art is currently plagued by fraud, illicit business and tax evasion, all products of a fragmented physical market that is hard to follow. Enter blockchain, which on the surface appears a silver bullet.” Is that description accurate, though, and can blockchain really help to improve it?

How cryptocurrency blockchain technology can disrupt the art market

On the release of a related report at the end of May, the UK culture secretary Matt Hancock lent his weight to those who feel the need for the art market to modernise by saying: “We are right by your side and I will do my bit to make sure the art market thrives in this new digital age.”

Easier said than done, though. The term ‘cleaning up’ conjures up an awful lot of negative connotations. We think differently and believe that the art market should instead be ‘opened up’ in terms of transparency and democratisation.

So, how is blockchain technology helping, and why should crypto investors and the blockchain community take notice? Through blockchain technology, Maecenas is working to:

  • Make the market more transparent with the incorruptible ‘ledger’ system the blockchain provides, which can also help improve issues surrounding provenance and others.
  • Connect artists, art lovers, galleries, art investors and crypto investors together so they can communicate through the Maecenas platform.
  • Ethically compete with the deeply-rooted auction house system, giving art lovers and artists more ways to buy and sell works.
  • Allow accredited investors to own shares of world-famous artworks with digital shares through cryptocurrency, and more.

Download our Briefing Documents >


Cryptocurrency blockchain technology can help improve transparency

Those are just some of the benefits that we believe blockchain technology can bring to the market as a whole; we’ve also outlined a lot of other problems within the current art market that we believe Maecenas could solve in our briefing documents.

Beyond the art market, though, we think that moving aspects of the art industry over to the blockchain has benefits to the crypto community, too.

The Maecenas platform is powered by the ART token cryptocurrency. The ART token is critical to helping people purchase digital shares in artworks, improve transparency, connect artists and buyers, reinvent the auction process, provide better provenance, better value artworks and much more besides.

The art market is already a high-performing one. By opening up the market with Maecenas, reducing risks for buyers and improving other key areas such as provenance for artworks, we offer something unique and potentially valuable both to art lovers and to crypto investors.

Maecenas wants to bring the art market into the 21st century with modern blockchain technology that will help democratise the industry with cryptocurrency. Find out more by reading our briefing documents.


Download our Briefing Documents >


Topics: Blockchain

Marcelo García Casil

Written by Marcelo García Casil

Founder and CEO of Maecenas. Having previously worked at a number of large global banks, Marcelo has wide-ranging experience in designing and building large-scale enterprise-grade systems with a focus on investment banking and financial solutions. An an entrepreneur, Marcelo has specialised in blockchain and financial technology, primarily in areas covering tokenisation of assets and new capital markets. His strong technical architecture and leadership skills have earned him the recognition and endorsement from amongst his clients, teammates and peers. Marcelo frequently speaks and presents at industry events, conducts specialised workshops and training sessions, and provides expert advice to companies.

Please read the following disclaimer >

This blog post is illustrative and for informative and general education and discussion purposes only. It is not, and should not be regarded as “investment advice” or as a “recommendation” regarding a course of action, including without limitation as those terms are used in any applicable law or regulation. This information is provided with the understanding that with respect to the material provided herein (i) MAECENAS is not acting in a fiduciary or advisory capacity under any contract with you, or any applicable law or regulation, (ii) that you will make your own independent decision with respect to any course of action in connection herewith, as to whether such course of action is appropriate or proper based on your own judgment and your specific circumstances and objectives, (iii) that you are capable of understanding and assessing the merits of a course of action and evaluating investment risks independently.. MAECENAS does not purport to and does not, in any fashion, provide tax, accounting, actuarial, recordkeeping, legal, broker/dealer or any related services. You should consult your advisors with respect to these areas and any material with regards to investment decisions. You may not rely on the material contained herein. MAECENAS shall not have any liability for any damages of any kind whatsoever relating to this material. No part of this document may be reproduced in any manner, in whole or in part, without the written permission of MAECENAS except for your internal and/or personal use. This material is being provided to you at no cost and any fees paid by you to MAECENAS are solely general educational purposes. All of the foregoing statements apply regardless of (i) whether you now currently or may in the future become a user of MAECENAS’s platform or products and (ii) the terms contained in any applicable contract between you and MAECENAS.

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